תחילת דף אינטרנט, לחץ אנטר כדי לעבור לאזור תוכן מרכזי
תפריט ראשי של האתר
Prof. Anat Gesser-Edelsburg (PhD)
- Full Professor (Tenured) | Vice Dean of Teaching Affairs | Head of the Health Promotion Program | Director of the Health and Risk Communication Lab
School of Public Health
Anat Gesser-Edelsburg, PhD is a Full Professor (tenured), Vice Dean of Teaching Affairs, head of the Health Promotion Program, School of Public Health, Faculty of Social Welfare and Health Sciences, and the Founding Director of the Health and Risk Communication Lab (formerly center) at the University of Haifa. During 2020 Anat was a visiting scholar at the School of Public Health, University of Illinois at Chicago.
Anat has authored some 106 articles in refereed journals, books, chapters in scientific books, and articles in conference proceedings.
She is Deputy Editor of Disaster Medicine and Public Health Preparedness, Associate Editor of BMC Public Health, Frontiers in Public Health, and Academic Editor of PLOS ONE.
Her most recent book Risk Communication and Infectious Diseases in an Age of Digital Media was published by Routledge Studies in Public Health.
Anat is also a researcher at The Center for Evaluation of Health Promotion Interventions and at The Emili Sagol Creative Arts Therapies Research Center, University of Haifa.
Anat has won or collaborated in many research grants, among them TellMe and Asset, two European Commission funded research grants.
Anat has a BA (Summa Cum Laude, 1997) and PhD (With Distinction, 2002) both from the Faculty of the Arts, Tel-Aviv University. She has completed her Post-Doc research (2006) being awarded the Vidal Angel Postdoctoral Fellowship for Research Against Hate and Bigotry at the Minerva Center for Human Rights, The Faculty of Law, The Hebrew University of Jerusalem.
Her areas of research include health and risk communication, positive deviance, social marketing, persuasive communication, health-promotion programs, entertainment-education, mixed methods research, and qualitative research. Anat investigate a variety of health-related issues, including emerging infectious disease (EID) communication, vaccination compliance, drugs and alcohol abuse, drinking-and-driving, sex education, nutrition, hospital-acquired infections prevention, preventing unintentional childhood injuries among the Bedouins in southern Israel, and health and risk communication surrounding COVID-19.
COVID-19 Related Publications, Research, Presentations and Viewpoints
Gesser-Edelsburg, A. Promoting dialogue by thinking differently about framing and correcting misinformation (2023). In Ginossar, T., Shah, F.S.A., Weiss, D. (eds.). Communicating about Vaccines Online: Understanding and Counteracting Misinformation, Rumors and Lies. 163-189. London & New York: Palgrave Macmillan.
Essa-Hadad, J., Abed Elhadi Shahbari, N., Roth, D., Gesser-Edelsburg, A. (2022). The impact of Muslim and Christian religious leaders responding to COVID-19 in Israel. Frontiers in Public Health. Vol. 10:1061072.
Gesser-Edelsburg, A. (2022). Parallel evolution of the internal discourse on Covid in health institutions with the communication to the public: an Israeli case study. Invited speaker. Virtual workshop, OECD Global Science Forum (GSF). Public communication and engagement in science: lessons learned from COVID-19.
Gesser-Edelsburg, A., Hijazi, R., Cohen, R. (2022). It takes two to tango: how the COVID-19 vaccination campaign in Israel was framed by the health ministry vs. the television news. Frontiers in Public Health. Vol.10:887579.
Gesser-Edelsburg, A. (2022). Physicians' perspective on vaccine-hesitancy at the beginning of Israel's COVID-19 vaccination campaign and public's perceptions of physicians' knowledge when recommending the vaccine to their patients: a cross-sectional study. The Communication Initiative Network.
In Doctors Only Editorial. (2022). The health system has shown no tolerance for physicians who have been hesitant to get vaccinated for corona.
Gesser-Edelsburg, A., Badarna Keywan, H. (2022). Physicians' perspective on vaccine hesitancy at the beginning of Israel's covid-19 vaccination campaign and public’s perceptions of physicians’ knowledge when recommending the vaccine to their patients: a cross-sectional study. Frontiers in Public Health. Vol. 10:855468.
Haimi, M., Gesser-Edelsburg, A. (2022). Application and implementation of telehealth services designed for the elderly population during the COVID-19 pandemic: A systematic review. Health Informatics. Vol. 28(1).
Gesser-Edelsburg, A. (2021). The influence of Muslim and Christian religious leaders within Arab society in the country on their communities in dealing with the corona. Mosaica. 36,600NIS.
Gesser-Edelsburg, A. (2021). How to make health and risk communication on social media more "social" during COVID-19. The Communication Initiative Network.
Gesser-Edelsburg, A. (2021). How to make health and risk communication on social media more “social” during COVID-19. Risk Management and Healthcare Policy. Vol. 14:3523-3540. (Integrative article).
In Efi Triger's (2021) Good Morning Israel radio program, on the Army Radio (Galei Tzahal).
In Amit Levy's (2021) Current Events at-9, on Haifa Radio.
In Batito E. (2021). Research: With 30 years of confidentiality over corona debates - most of the public will have a hard time trusting the government.
In Breuer E. (2021). Most Israelis distrust government over COVID cabinet secrets – study. The Jerusalem Post
In Kraus, Y. (2021). Research: Experts criticizing the Ministry of Health endanger their careers. Makor Rishon.
In Shvetz, O. (2021). 60 percent of the public: Do not trust the government, as long as the protocols are confidential. Haifa Radio.
In News Haifa Krayot. (2021). 60% of the public will find it difficult to trust the government as long as the corona cabinet protocols are confidential for 30 years.
In News 7. (2021). The study that will bother the corona cabinet.
Gesser-Edelsburg, A. (2021). Analysis of the government of Israel COVID-19 health and risk communication efforts: between a political-constitutional and health crisis. In Lewis, M., Govender, E., Holland, K. (eds.). Communicating COVID-19: Interdisciplinary Perspectives. 203-225. London & New York: Palgrave Macmillan.
Gesser-Edelsburg, A. (2021). Using narrative evidence to convey health information on social media: the case of COVID-19. Presentation at the 2nd WHO training in infodemic management (in Session 5 Theme: Designing Your Response).
In Doctors Only Editorial. (2021). About half of the public: Experts who criticize corona care endanger their careers.
Gesser-Edelsburg, A., Zemach, M., Hijazi, R. (2021). Who are the “real” experts? the debate surrounding COVID-19 health risk management: an Israeli case study. Risk Management and Healthcare Policy. Vol. 14:2553-2569.
Gesser-Edelsburg, A. (2021). Using narrative evidence to convey health information on social media: the case of COVID-19. The Communication Initiative Network.
Gesser-Edelsburg, A. (2021). Using narrative evidence to convey health information on social media: the case of COVID-19. Journal of Medical Internet Research. Covid-19 Special Issue: Outbreak and Pandemic Preparedness and Management. Vol. 23(3):e24948. (Integrative article).
In Kabir, O. (2021). Netanyahu chose words that would create a state of emergency - even when there was no justification. Calcalist.
Gesser-Edelsburg, A. (2021). Needs, Risk Perceptions and Barriers Among Vulnerable Sub-Populations (Arabs, ultra-Orthodox and elderly) in Israel During the COVID-19 Crisis: Challenges, Conflicts, Communication and Minority and Majority Relations. An Israeli Study in Public Health to Deal with the Corona Pandemic and Its Consequences Conference.
Gesser-Edelsburg, A. (2021). When Politics Meets Pandemic: The Management and Communication of the COVID-19 Crisis in Israel. Communication in Time of Corona 2021 Conference.
Abad, N., Ahmed, N., Amponsa-Achiano, K. , Azlan, A., Arcos, R., Ayodele, J., Bechmann, A., Bayer, J., Broniatowski, D., Brooks, I., Bucci, L., Calleja, N., Carmi, E., Centola, D., Chandrasiri, O., Cui, Y., Dommett, K., Donovan, J., Dube, E., Dunn, A., Ecker, U., Espinosa, L., Francois, C., Gao, F., Gesser-Edelsburg, A., Gobat, N., Gomez, A., Gradon, K., Gruzd, A., Herasimenka, A., Ho, B., Humprecht, E., Hurley, C., Indra Astuti, S., Ishizumi, A., Jin, Y., Johnson, N., Kajimoto, M., Koyuncu, A., Kulkarni, S., Li, H., MacCarthy, M., Maddumba, D., Mai, P., Nabarro, D., Nouh, M., Okan, O., Omer, S., Pagliari, C., Park, Ki., Patel, P., Prybylski, D., Qadir, J., Rabbani, A., Rempel, E., Rohan, H., Rubinelli, S., Sacco, P. L., Schaake, M., Sell, T. K., Shibuya, K., Shu, K., Swire-Thompson, B., Talia Moretti, L., Tamir, M., Tangcharoensathien, V., Thacker, N., Tshangela, A., Turner, S., Tworek, H., Vraga, E., Wasserman, H., Whittaker, R., Wilhelm, E., Würz, A., Zhou, L. & Zhou, Y. (2021). WHO Public Health Research Agenda for Managing Infodemics. Geneva, Switzerland: World Health Organisation.
Gesser-Edelsburg, A., Hijazi, R. (2020). When politics meets pandemic: How prime minister Netanyahu and a small team communicated health and risk information to the Israeli public during the early stages of COVID-19. Risk Management and Healthcare Policy. Vol. 13:2985-3002.
Gesser-Edelsburg, A., Cohen, R., Abed Elhadi Shahbari, N., Hijazi, R. (2020). A mixed-methods sequential explanatory design comparison between COVID-19 infection control guidelines’ applicability and their protective value as perceived by Israeli healthcare workers, and healthcare executives’ response. Antimicrobial Resistance & Infection Control. Vol. 9:148.
Gesser-Edelsburg, A., Cohen, R., Hijazi, R., Abed Elhadi Shahbari, N. (2020). Analysis of Public Perception of the Israeli Government’s Early Emergency Instructions Regarding COVID-19: Online Survey Study. Journal of Medical Internet Research. Covid-19 Special Issue: Outbreak and Pandemic Preparedness and Management. Vol. 22(5):e19370.
Gesser-Edelsburg, A. (2020). A scientist’s opinion: Interview with Prof. Anat Gesser-Edelsburg about health and risk communication. The European Science-Media Hub. European Parliamentary Research Service.
Gesser-Edelsburg, A. (2020). Opinion: the coronavirus puts public trust of the authorities to the test. Globs Opinions.
Gesser-Edelsburg, A.,Shir-Raz, Y. (2016). Risk Communication and Infectious Diseases in an Age of Digital Media. Oxon and New York: Routledge Studies in Public Health.
Taylor & Francis Group's COVID-19: Novel Coronavirus Content (https://taylorandfrancis.com/coronavirus/#) is providing free access to our book Risk Communication and Infectious Diseases in an Age of Digital Media, Chapter 1: The Public Sphere and Health Communication in the Context of Emergent Infectious Diseases (https://www.book2look.com/book/1RDb8weDQb)
In Photopoulos, J. (2020). COVID-19: How uncertainty affects our consumer behaviour. The European Science-Media Hub. European Parliamentary Research Service.
In Rabad, A. (2020). Research: The public majority trust Bar Siman Tov, less on Litzman. YNET.
Gesser-Edelsburg, A. (2020). Analysis of Public Perception of the Israeli Government's Early Emergency Instructions Regarding COVID-19: Online Survey Study. The Communication Initiative Network.
In Doctors Only Editorial. (2020). The Public Has Determined: The Government Took an Intimidation Strategy in Managing the Corona Crisis.
Gesser-Edelsburg, A. (2020). Developing health and risk communication strategies targeting weakened and at-risk sub populations in Israel during and after the Corona crisis. The Israel National Institute for Health Policy Research. 120,000NIS.
Gesser-Edelsburg, A. (2020). Invited Expert. Closed scientific workshops sessions. The 1st World Health Organization (WHO) Infodemiology Conference - 29-30 June, 1-16 July (2020).
In Eisbruch, I. (2020). His Turn. “New Contract”: 5 Principals on Which Gamzu’s Programs to Defeat the Coronavirus in Israel is based On. Davar.
Gesser-Edelsburg, A. (2020). Opinion: The fear of the vaccine: An explanatory effort is required. Globs Opinions.
Gesser-Edelsburg, A. (2020). Health and risk communication during COVID-19: the Israeli case. Invited Speaker. UNESCO Chair Webinar 25. The Ethics of Public Health Emergency Response for COVID 19 to Public Health Disaster Preparation and Planning for Tomorrow.
Education
BA (Summa Cum Laude), Tel-Aviv University, Israel, 1997
PhD (With Distinction), Tel-Aviv University, Israel, 2002
Post-Doc, Awarded the Vidal Angel Postdoctoral Fellowship for Research against Hate and Bigotry, The Minerva Center for Human Rights, The Faculty of Law, The Hebrew University of Jerusalem, Israel, 2006
Scholarships and Awards
Special Recognition Award for a Project Titled “Developing Strategies Based on the Positive Deviance Approach for Maintaining Infection Prevention Rules and Reduction of Hospital-Acquired Infections in Israeli Hospitals: An Applied Behavioral Model”, State of Israel Ministry of Health and the National Center for Infection Control, at the Innovation and Entrepreneurship in Infection Prevention Conference, 2019.
President and Rector Award for Winning Research Grants, University of Haifa, 2010.
Excellent Faculty Lecturer, University of Haifa, Faculty of Social Welfare & Health Sciences, 2010.
Researchers' Grant, Tami Steinmetz Center for Peace Research, Tel-Aviv University, 2006.
Vidal Angel's Post-Doctorate Scholarship Award, The Minerva Center for Human Rights, The Faculty of Law, The Hebrew University of Jerusalem, 2005.
The ICATS Award for Best Papers, Helsinki University, Finland, 2001.
The Wolf Foundation Award for PhD Students, Jerusalem, 2000.
Buchmann Award for Excellence for PhD Students, Tel-Aviv University, 1999-2001.
Aaroni Award for Excellence in Studies, Tel-Aviv University, 1998.
Dean's List Award, Tel-Aviv University, 1997.
Dean's List Award, Tel-Aviv University, 1995.
Research Grants
Gesser-Edelsburg, A. 2021. The influence of Muslim and Christian religious leaders within Arab society in the country on their communities in dealing with the corona. Mosaica. 36,600NIS.
Gesser-Edelsburg, A. 2020. Developing health and risk communication strategies targeting weakened and at-risk sub populations in Israel during and after the Corona crisis. The Israel National Institute for Health Policy Research. 120,000NIS.
Gesser-Edelsburg, A. 2019. Locating positive behaviors by the Positive Deviance Approach at the Bedouin Society in the Negev, to Promote a safe world to the Israeli Bedouin Children. Beterem - Safe Kids Israel. 180,400NIS.
Gesser-Edelsburg, A., Negev, M., Mesch, G.S., Miron-Shatz, T. 2018. Earthquake Preparedness Experiment for Developing Strategies to Motivate the Israeli Public’s Seismic Adjustment Behavior. State of Israel, Ministry of Science and Technology. 199,928NIS.
Shmueli, D. and Center Team. 2017. National Knowledge Center for Disaster and Emergency Management. State of Israel, Ministry of Science and Technology. 3,624,500NIS.
Feniger-Schaal, R., Keisari, S., Palgi, Y., Yaniv, D., Gesser-Edelsburg, A., Ben-David, B., Golland, Y. 2017. Older Adults and its influence on Emotional, Social Indexes and Cognitive Performance among Old People. University of Haifa, Faculty of Social Welfare & Health Sciences. 8,000NIS.
Levin, H., Golan, R., Kloog, I., Koren, G., Almog, R., Gesser-Edelsburg, A. 2017. Environmental Exposures and Fetal Growth: The Haifa Pregnancy Cohort Study. State of Israel, The Ministry of Environmental Protection. 1,999,800NIS.
Gesser-Edelsburg, A., Lowenstein, A., Salmon, A., Shteinberg, D. 2017. Developing a Model Based on the Positive Deviance Strategy, to Prevent Hospital-Acquired Infections in Israel. The Israel National Institute for Health Policy Research. 130,075NIS.
Gesser-Edelsburg, A. 2013. Evaluation of Two Communication Campaigns: Graduated Driver Licensing (GDL) and Pedestrians. Israel National Road Safety Authority. 29,975NIS.
Green, M.S., Baron-Epel, O., Gesser-Edelsburg, A., and Research Consortium. 2013. ASSET: Action Plan on Science in Society in Epidemics and Total Pandemics. European Commission - FP7 - Science in Society. 3,939,880€.
Gesser-Edelsburg, A., Farah, H., Lotan, T., Grimberg, E. 2012. Arab Teens, What They Say, How They Behave, And How it is Possible to Improve Their Relation to Road Safety? Israel Insurance Association - Research Grants on Insurance Matters. 257,235NIS.
Guttman, N., Hassman, R., Raban, R., Gesser-Edelsburg, A. 2012. Participatory Social Marketing Program for Promoting Active and Health Lifestyle. Israel Ministry of Health. 3,508,450NIS.
Gesser-Edelsburg, A. 2011. Cinema Park Project - Formative Research. Or Yarok. 11,000NIS.
Gesser-Edelsburg, A., Endevelt, R. 2011. Social Marketing Campaign for "Healthy and Active Haifa" Program. Israel Ministry of Health. 25,000NIS.
Gesser-Edelsburg, A., Zaidise, E. 2011. Israelis Public Opinion Regarding the Medical Doctors Strike. Pfizer Forum for Health Policy. 27,840NIS.
Green, M.S., Gesser-Edelsburg, A., and Research Consortium. 2011. TELL ME: Transparent communication in Epidemics: Learning Lessons from experience, delivering effective Messages, providing Evidence. European Commission - FP7 - Health. 1,900,343€.
Gesser-Edelsburg, A., Endevelt, R. 2010. An Accompanied Social Marketing Evaluation Research of the Israeli Consumers and Professionals’ Attitudes and Perceptions Regarding Nutrition Front of Pack Marking (Choices Logo). Choices Israel Organization. 112,270NIS.
Gesser-Edelsburg, A., Baron-Epel, O. 2010. Evaluation of the effectiveness of the health messages among youths in the series drama "Haalufa". Maccabi Healthcare Services. 18,000NIS.
Baron-Epel, O., Shiftan, Y., Elias, W., Gesser-Edelsburg, A. 2010. Exploring the factors behind alcohol-impaired driving among Arab young adults in Israel by applying a socio-ecological model. Israel National Road Safety Authority. 150,000NIS.
Gesser-Edelsburg, A., Baron-Epel, O., Hadar, L. Lotan, T. 2009. Intervention Programs in Schools for Road Accidents Prevention Among Young Drivers - Mapping, Characterization and Evaluation of Their Effectiveness. Israel Insurance Association - Research Grants on Insurance Matters. 425,000NIS.
Baron-Epel, O., Gesser-Edelsburg, A. 2009. Exploring the Personal and Social Factors Behind Alcohol-Impaired Driving Among Young Adults in Israel. Israel Insurance Association - Research Grants on Insurance Matters. 200,000NIS.
Guttman, N., Bloch, L.E., Gesser-Edelsburg, A., Aycheh, S. 2009. An Investigation of the Health Rights’ Information Needs and the Development of Culturally Appropriate Information Resources for the Ethiopian Immigrant Population. The Israel National Institute for Health Policy and Health Services Research. 112,499 NIS.
Guttman, N., Bloch, L.E., Gesser-Edelsburg, A. 2007. Promoting the Use of the "Green Box" among Young Driver's Families. Or Yarok. 390,000NIS.
Gesser-Edelsburg, A., Guttman, N., Israelashvili, M. 2006. Peace and Tolerance Encouragement among Youth by Using Theatre: Are Educational Plays an Important and Effective Tool? Tel-Aviv University, The Tami Steinmetz Center for Peace Research. 20,000NIS.
Guttman, N., Gesser-Edelsburg, A. 2006. Social Marketing. Ministry of Health. 100,000NIS.
Guttman, N., Israelashvili, M., Gesser-Edelsburg, A. 2006. Constructing and Implementing Community Youth Theatre Model as Means for Rising Sensitive Issues: Formative and Summative Evaluation of Educational Theatre Play in Beit-Eliezer. Ministry of Immigrant Absorption. 20,000NIS.
Guttman, N., Israelashvili, M., Gesser-Edelsburg, A. 2005. Formative and Summative Evaluation of Community Theatre Plays Production that are Designated to Deal with Risk Factors among Youth Immigrants Population. Ministry of Immigrant Absorption. 15,000NIS.
Gesser-Edelsburg, A. 2005. Encouraging Tolerance and Confronting Hatred and Racism Among Youth Through Theater: Are Educational Plays an Important and Effective Tool? The Hebrew University of Jerusalem, The Faculty of Law, The Minerva Center for Human Rights. 19,000$.
Guttman, N., Israelashvili, M., Gesser-Edelsburg, A. 2001. Theatre Plays as Means of Youth Drug Abuse Prevention. Israel Anti-Drug & Alcohol Authority. 100,000NIS.
Research Reports
Gesser-Edelsburg, A., Negev, M., Mesch, G. S., Miron-Shatz, T. (2021). Earthquake preparedness experiment for developing strategies to motivate the Israeli public’s seismic adjustment behavior. State of Israel, Ministry of Science and Technology. pp.104 (In Hebrew).
Gesser-Edelsburg, A. (2021). Developing health and risk communication strategies targeting weakened and at-risk sub populations in Israel during and after the Corona crisis. The Israel National Institute for Health Policy Research. pp.127 (In Hebrew).
Gesser-Edelsburg, A. (2021). Locating positive behaviors by the Positive Deviance Approach at the Bedouin Society in the Negev, to Promote a safe world to the Israeli Bedouin Children. Beterem - Safe Kids Israel. pp. 21. (In Hebrew).
Gesser-Edelsburg, A., Lowenstein, A., Salmon, A., Shteinberg, D. (2019). Developing a model based on the positive deviance strategy, to prevent hospital-acquired infections in Israel. The Israel National Institute for Health Policy Research. pp.36 (In Hebrew).
Calif, E., Sagi Alpesa, E., Levi, S., Gesser-Edelsburg, A. (Advisor) (2019). Children’s products purchasing patterns in the internet. Submitted to the Standardization Administration, Ministry of Economy and Industry. Beterem - Safe Kids Israel. pp. 63 (In Hebrew).
Gesser-Edelsburg, A., Zemach, M., Lotan, T., Farah, H., Grimberg, E., Elias, W. (2015). Arab teens - What do they say, how do they behave, and how it is possible to improve their attitudes towards road safety? Final report. School of Public Health, University of Haifa. pp. 156 (In Hebrew).
Guttman, N., Bar-On, G., Lev, E., Raban, R., Epel, N., Hassman, R., Reichman, O., Ziv, L., Javetz, G., Stolero, N., Gesser-Edelsburg, A. (2015). The social and public marketing of the national plan – Efsharibari: Theoretical base, strtategy and implementation. Final report. The Participatory Social Marketing Program. Tel-Aviv University. pp. 347 (In Hebrew).
Gesser-Edelsburg, A., Zemach, M. (2013). Perceptions and attitudes before and after pedestrian crossing campaign. Israel National Road Safety Authority. pp. 49 (In Hebrew).
Gesser-Edelsburg, A. Zemach, M. (2013). Youths and their parents' attitudes towards Graduated License Driver (GDL) themes and the implication of GDL campaign on their attitudes. Israel National Road Safety Authority. pp. 51 (In Hebrew).
Gesser-Edelsburg, A., Baron-Epel, O., Hadar, L, Lotan, T. (2013). Intervention programs in schools for road accidents prevention among young drivers - Mapping, characterization and evaluation of their effectiveness. Israel Insurance Association. pp. 303. (In Hebrew).
Baron-Epel, O., Elias, W., Shiftan, Y., Gesser-Edelsburg, A., Board, S. (2013). Exploring the factors behind alcohol-impaired driving among Arab young adults in Israel by applying a socio-ecological model. Israel National Road Safety Authority. pp. 78 (In Hebrew).
Bord, S., Gesser-Edelsburg, A., Baron-Epel, O. (2012). Exploring the personal and social factors behind alcohol-impaired driving among young adults in Israel. Israel Insurance Association. pp. 71. (In Hebrew).
Gesser-Edelsburg, A., Baron-Epel, O. (2012). Evaluation of the effectiveness of the health messages among youths in the series drama "Haalufa". Maccabi Healthcare Services. pp. 20. (In Hebrew).
Gesser-Edelsburg, A., Endevelt, R. (2011). An accompanied Social Marketing evaluation research of the Israeli consumers and professionals' attitudes and perceptions regarding nutrition front of pack marking (Choices Logo). Choices Israel Organization. (In Hebrew).
Endevelt, R., Gesser-Edelsburg, A. & Karakis, I. (2010). Responses to participation in Tapour Alai Workshop for managing nutrition and physical activity intervention programs in schools – Initial summative report of the parents program evaluation research findings and recommendations towards future program planning of Tapour Alai Program. Report submitted to Israeli Ministry of Health, Israeli Ministry of Education, Haifa Municipality, The Interdisciplinary Clinic Center and School of Public Health, Haifa University, Prolog CSM, Unilever Israel - Telma. pp. 23. (In Hebrew).
Gesser-Edelsburg, A. (2010). Intermediate report on the focus groups, conducted among Tirat Carmel residents for nutrition, physical activity, and stress. In The Martin and Dorothy Kellner Health Promotion Program. Haifa: The S. Neaman Institute for Advanced Studies in Science and Technology, Technion-Israel Institute of Technology. (In Hebrew).
Gesser-Edelsburg, A. (2010). Tirat Carmel Project- Professional consulting in Social Marketing. In The Martin and Dorothy Kellner Health Promotion Program. Haifa: The S. Neaman Institute for Advanced Studies in Science and Technology, Technion-Israel Institute of Technology. (In Hebrew).
Guttman, N., Gesser-Edelsburg, A. & Linda-Renee. (2009). Health rights’ information needs and culturally appropriate formats and channels to disseminate this information for members of the Ethiopian immigrant population - from their own perspective. Report submitted to The Israel National Institute for Health Policy and Health Services Research. (In Hebrew).
Guttman, N., Gesser-Edelsburg, A. & Seidmann, V. (2009). Responses to "additional scoring" to people who sign on organ donation card: Summary report of the qualitative research findings and recommendations towards planning of communication complain regarding organ donation. Report submitted to Israel Transplant, Ministry of Health. pp.55. (In Hebrew).
Guttman, N., Gesser-Edelsburg, A. & Inbart, G. (2009). Promoting safer driving among youth by using a tracking and feedback technology on driving events: Attitudes and recommendations of youths and parents. Report submitted to the Or Yarok Organization for Road Safety. pp.333. (In Hebrew).
Gesser-Edelsburg, A., Guttman, N., Israelashvili, M. (2009). Peace and tolerance encouragement among youth by using theatre: Are educational plays an important and effective tool? Tel-Aviv University, the Tami Steinmetz Center for Peace Research. pp.213. (In Hebrew).
Gesser-Edelsburg, A, Guttman, N. & Friedman, T. (2008). Incorporating health issues in entertainment television programs: The views of Israeli television writers and producers. Report of the Participatory Social Marketing Program, Tel Aviv University. pp.21. (In Hebrew).
Guttman, N., Gesser-Edelsburg, A. & Inbart, G. (2007). The views and experience of families who used a tracking technology in their vehicle to promote safer driving among youth: Family relations, communication, and perceived advantages and barriers. Report submitted to the Or Yarok Organization for Road Safety. pp.113. (In Hebrew).
Guttman, N., Gesser-Edelsburg, A. (2007). High Teach Project evaluation report– learning, health promotion and behavior change among youth. Tel-Aviv University, Ministry of Health. pp.8. (In Hebrew).
Guttman, N., Gesser-Edelsburg, A. (2007). Evaluation diabetics prevention film. Tel-Aviv University, Maccabi Healthcare Services, Tel-Aviv pp. 8. (In Hebrew).
Guttman, N., Gesser-Edelsburg, A. Israelashvili, M. (2007). Producing a play that raise issues that concern youth in the frame of community theatre based on formative evaluation model: Belligerence, violence, popularity and sexuality. University of Haifa, Tel-Aviv University, Ministry of Health & Ministry of Immigrant Absorption. pp. 96. (In Hebrew).
Gesser-Edelsburg, A., Guttman, N. Israelashvili, M. (2005). Producing a play in the frame of community theatre with accompanying formative and summative evaluation as means of coping with issues that 'are not being talked about' that employ youth: "See Me!". University of Haifa, Tel-Aviv University, Ministry of Health & Ministry of Immigrant Absorption. pp.48. (In Hebrew).
Guttman, N., Israelashvili, M. & Gesser-Edelsburg, A. (2004). Theatre plays as means of youth drug abuse prevention. Tel-Aviv University and the Anti-Drug Authority. pp.157. (In Hebrew).
Supervision of M.A. Students
Gali Dahla. (In Progress). The perceptions and attitudes of Arab mothers regarding their children's routine vaccinations after the corona crisis in Israel facing the perspectives of public health nurses. (Co-Supervision with Ricky Bitton Cohen).
Ruba Ashkar. (In Progress). Perceptions of the effect of the month of Ramadan fasting on diabetics.
Randa Saied. (2024). Promotion of sexual discourse among Druze youth in Israel.
Merail Hreish. (2024). Identifying barriers of mothers who have children and adolescents with uncontrolled juvenile diabetes in the Arab population and identification of positive practices using the "Positive Deviance approach" of adolescents and mothers that have children with controlled diabetes.
Hiba Badarne Keywan. (2023). What are the attitudes and perceptions of physicians in the health care system in Israel towards the information they received from the health care system, about Pfizer's coronavirus vaccine, at the beginning of the vaccination campaign in Israel.
Raaya Duek. (2022). Examining the nursing staff's perception of guidelines during the Corona crisis.
Ibraheem Badarna. (2022). How is the connection between the image of masculinity, violence and carrying and using firearms perceived by young men in the Arab Israeli population, and how are these perceptions influenced by social networks.
Shirin Assali. (2021). Attitude and perceptions regarding the water quality in Israel. (Co-Supervision with Maya Negev).
Hanan Abusalih. (2021). The barriers that make it difficult for Tipat Halav nurses to early trace and identify domestic violence injured women in the Israeli Arab society.
Diana Nicol Chervinski. (2020). Risk perceptions of women participating in biomonitoring studies in Israel and examination of the reporting of the personal results obtained in these studies. (Co-Supervision with Maya Negev).
Adva Mir Halavi. (2019). Exploring the power of the Positive Deviance Approach for behavioral change - preventing cross-infections by improving hygiene among "unseen" workers in two Israeli Medical Centers.
Yael Rivka Weksler. (2019). The marketing strategies involved with the launching of a new tobacco product in Israel. (Co-Supervision with Hagai Levine).
Rasha Hamade Boukai. (2018). Spotting and Characterizing the manners by which Teachers present to parents of school students their recommendation or dis-recommendation regarding drug treatment for Attention Deficit and Hyperactivity Impulsivity Disorder (ADHA).
Moonawar Abed Elhadi. (2018). Examining the Israeli Arab society discourse regarding sexual education.
Ania Shapso. (2018). Identifying parents aged 0-2 years risk perceptions of toxic chemicals in children's products. (Co-Supervision with Maya Negev).
Ricky Cohen. (2018). Positive Deviance for behavioral change in preventing the transmission of infectious diseases by improving hand hygiene compliance, among health care workers in Israeli hospital.
Rana Hijazi. (2017). The presentation of Viagra in Entertainment-Education TV Series.
Inbal Druker. (2016). Identification and assessment of attitudes and perceptions among adults, physically active in Israeli gyms regarding the use of dietary supplements.
Lina Gurtovoy. (2016). Attitudes and perception evaluation of Israeli consumers regarding environmental labelling, branding and social marketing. (Co-Supervision with Keren Or-Chen).
Galit Kalekshtein. (2016). "Delighting family meal" as a nutritional and emotional combined model for strengthen motherhood and enhancing nutrition and connection between mother and child.
Yael Birman. (2016). The dietitians’ treatment space and its influence on the communication process between the dietitians and patients.
Osnat Shany. (2016). Attitude and barriers characterization of adopting a clever nutrition from low socio-economic children garden parents point of view. (Co-Supervision with Ronit Endevelt).
Nour Abed Elhadi Shahbari. (2015). The barriers for abortion among Arab Muslim Women, following a diagnosis of genetic defect.
Svetlana Shalayeva. (2015). Internet use as nutritional intervention tool according to Israeli-Russian patients.
Talia Fridman. (2015). "My body is mine only"! Usage of the edutainment strategy to raise the topic of sexual abuse among young children. The impact of the play "Yael learns to protect her body" on children and parents discourse regarding issues of sexuality and prevention of harm.
Shbat Shbat. (2014). Identifying the barriers in the social marketing process of integrating of people with mental disorders in the Arab (Muslim) community in Israel and ways to reduce them.
Yaara Tirosh Kamienchick. (2013). Evaluation of Israeli consumer's perceptions and positions of front and back of package nutrition labeling. A case study - evaluation of front of package nutrition labeling in Israel. (Co-Supervision with Ronit Endevelt).
Michal Maroz. (2013). Institutional and cultural perspectives of home birth in Israel.
Chen Zarecki. (2012). Evaluation of the effectiveness of the health messages among youths in the series drama "Haalufa".(Co-Supervision with Orna Baron-Epel).
Moran Avital. (2009). Interpellative Theatre: Examination of the ways in which alternative discourse Regarding the Israeli-Palestinian conflict is conducted in the contemporary non-mainstream Israeli theatre. (Co-Supervision with Amal Jamal).
Supervision of Ph.D. Students
Hagit Segal Perl. (In Progress). Experiences, perceptions, genomic health literacy and decision-making among Israeli women diagnosed with hereditary breast cancer regarding information, counseling and genetic testing. (Co-Supervision with Ricki Cohen and Yaron Dekel).
Sharon Promislovski. (In Progress). Constructing perceptions of eating disorders and their treatment from the perspectives of sufferers and therapists in the age of social media networks. (Co-Supervision with Roni Elran-Barak).
Yael Birman. (2023). From legislation to the school lunches plate in South Korea and Japan – Establishing the traditional culture and constructing a model of healthy nutrition: A comparative study. (Co-Supervision with Guy Podoler).
Rana Hijazi. (2023). Development of a theoretical-applied model to correct misinformation and communicate uncertainty during emerging infectious diseases (EID) adapted to groups with different attitudes toward vaccines. (Co-Supervision with Gustavo Mesch).
Ricky Cohen. (2021). Development of a theoretical-applied model based on the Positive Deviance (PD) approach to reduce Healthcare Associated Infection (HAI) rates in Israeli hospitals. (Co-Supervision with Allon Moses).
Nour Abed Elhadi Shahbari. (2021). Risk perceptions and factors explaining Arab parents decision making process towards themselves and their children regarding different vaccination: Children and adult vaccinations. (Co-Supervision with Gustavo Mesch & Rami Grifat (Advisor)).
Shoshi Keisari. (2020). Integrating life-review and playback theatre for community-dwelling older adults: An applied theoretical model. (Co-Supervision with Yoval Palgi & Dani Yaniv).
Irit Freedman. (2020). Young Israeli children’s foods-related knowledge and behavioral attitudes. (Co-Supervision with Billie Eilam).
Shiran Bord. (2014). Exploring the factors behind alcohol-impaired driving among young adults in Israel by applying the Behavioral-Ecological Model (BEM). (Co-Supervision with Orna Baron-Epel).
Supervision of Post-Doc Students
Gil Harari (2023).
Nicolle Simonovic. (2022). A Fulbright postdoctoral scholarship.
Moran Blaychfeld Magnazi. (2020).
Motti Haimi. (2020).
Yousif Alamour. (2019).
David Manheim. (2019).
Yaffa Shir-Raz. (2015).
Books
Gesser-Edelsburg, A.,Shir-Raz, Y. (2016). Risk Communication and Infectious Diseases in an Age of Digital Media. Oxon and New York: Routledge Studies in Public Health.
Taylor & Francis Group's COVID-19: Novel Coronavirus Content (https://taylorandfrancis.com/coronavirus/#) is providing free access to our book Risk Communication and Infectious Diseases in an Age of Digital Media, Chapter 1: The Public Sphere and Health Communication in the Context of Emergent Infectious Diseases (https://www.book2look.com/book/1RDb8weDQb)
Gesser-Edelsburg, A., Guttman, N.,Israelashvili, M. (2011). Peace and Tolerance Encouragement among Youth by Using Theatre: Are Educational Plays an Important and EffectiveTool? Tel-Aviv: Tel-Aviv University, the Tami Steinmetz Center for Peace Research. (In Hebrew).
Gesser-Edelsburg, A., Ran, T. (1998). TalkingPupils. Or Yehuda: Hed-Arzi Publishing House. (In Hebrew).
Edited Books and Special Journal Issues
Gesser-Edelsburg, A., Ghosh, A., Grivna, M., Padhi, B. K., eds. (2023). Public perspectives on health and wellbeing. Lausanne: Frontiers Media SA.
Refereed Articles
Badarna, I., Gesser-Edelsburg, A. (2024). Exploring the link between masculine perceptions, violence, social media influence, and weapon carrying and use: A qualitative inquiry into Arab adolescent boys and young men in Israel. Social Sciences. Vol. 13(3):165.
Cohen, R., Gesser-Edelsburg, A. (2024). Advanced theoretical-applied model based on the PD approach in the light of healthcare-associated infections: what have we achieved so far? Frontiers in Public Health. Vol. 12:1291551.
Cohen, R., Gesser-Edelsburg, A. (2023). Health promotion in Israel through the prism of the Ottawa charter and sustainable development goals - Where have we reached and where are we headed? Body of Knowledge: The Journal of the Israeli Association for Nursing Research. Vol. 23:76-82. (In Hebrew).
Blaychfeld Magnazi, M., Gesser-Edelsburg, A., Itzhaky, Y., Endevelt, R., Fliss Isakov, N. (2023). Children in the anthroposophical education system have lower rates of obesity, and higher rates of health promoting behaviors. Nutrients. Vol. 15(14):3088. Hebrew translation: Blaychfeld Magnazi, M., Gesser-Edelsburg, A., Itzhaky, Y., Endevelt, R., Fliss Isakov, N. (2023). Health and obesity in Waldorf education. Mada Hrouach 2023: 159-191. (In Hebrew).
Keisari, S., Yaniv, D., Gesser-Edelsburg, A., Palgi, Y., Neimeyer, R. (2023). Meaning reconstruction after 70 years: processing older adults’ unfinished business in a drama therapy group. Psychotherapy.
Hijazi, R., Gesser-Edelsburg, A., Mesch, G. S. (2023). The common way in which the ministry of health conveys information to the public: a simulation among Israeli parents with different attitudes and behaviors regarding vaccination during a measles outbreak in Israel. Disaster Medicine and Public Health Preparedness. Vol. 17(e451), 1-9.
Essa-Hadad, J., Abed Elhadi Shahbari, N., Roth, D., Gesser-Edelsburg, A. (2022). The impact of Muslim and Christian religious leaders responding to COVID-19 in Israel. Frontiers in Public Health. Vol. 10:1061072.
Hijazi, R., Gesser-Edelsburg, A., Feder-Bubis, P., Mesch, G. S. (2022). Hesitant and anti-vaccination groups: a qualitative study on their perceptions and attitudes regarding vaccinations and their reluctance to participate in academic research - an example during a measles outbreak among a group of Jewish parents in Israel. Frontiers in Public Health. Vol. 10:1012822.
Cohen, R., Gesser-Edelsburg, A., Singhal, A., Benenson, S., Moses, A. E. (2022). Translating a theory-based Positive Deviance approach into an applied tool: mitigating barriers among health professionals (HPs) regarding infection prevention and control (IPC) guidelines. PLoS ONE. Vol. 17(6): e0269124.
Abed Elhadi Shahbari, N., Gesser-Edelsburg, A., Davidovitch, N., Brammli-Greenberg, S., Mesch, G. S. (2022). Risk perceptions regarding seasonal flu as part of the school immunization program: mothers in the Arab population vs. those in the Jewish population. PLoS ONE. Vol. 17(4): e0267279.
Hijazi, R., Gesser-Edelsburg, A., Feder-Bubis, P., Mesch, G. S. (2022). Pro-vaccination groups expressing hesitant attitudes: a cross-sectional study about the difference between attitudes and actual behavior in Israel. Frontiers in Public Health. Vol. 10:871015.
Gesser-Edelsburg, A., Hijazi, R., Cohen, R. (2022). It takes two to tango: how the COVID-19 vaccination campaign in Israel was framed by the health ministry vs. the television news. Frontiers in Public Health. Vol.10:887579.
Gesser-Edelsburg, A., Badarna Keywan, H. (2022). Physicians' perspective on vaccine hesitancy at the beginning of Israel's covid-19 vaccination campaign and public’s perceptions of physicians’ knowledge when recommending the vaccine to their patients: a cross-sectional study. Frontiers in Public Health. Vol. 10:855468.
Haimi, M., Gesser-Edelsburg, A. (2022). Application and implementation of telehealth services designed for the elderly population during the COVID-19 pandemic: A systematic review. Health Informatics. Vol. 28(1).
Gesser-Edelsburg, A., Alamour, Y., Cohen, R., Abed Elhadi Shahbari, N., Hijazi, R., Orr, D., Vered-Chen, L., Singhal, A. (2021). Creating safe spaces to prevent unintentional childhood injuries among the Bedouin in southern Israel: A hybrid model comprising Positive Deviance, Community-Based Participatory Research, and Entertainment-Education. PLoS ONE. Vol. 16(9);e0257696.
Gesser-Edelsburg, A. (2021). How to make health and risk communication on social media more “social” during COVID-19. Risk Management and Healthcare Policy. Vol. 14:3523-3540. (Integrative article).
Abed Elhadi Shahbari, N., Gesser-Edelsburg, A., Davidovitch, N., Brammli-Greenberg, S., Grifat, R., Mesch, G. S. (2021). Factors associated with seasonal influenza and HPV vaccination uptake among different ethnic groups in Arab and Jewish society in Israel. International Journal for Equity in Health. Vol. 20:201.
Gesser-Edelsburg, A., Zemach, M., Hijazi, R. (2021). Who are the “real” experts? the debate surrounding COVID-19 health risk management: an Israeli case study. Risk Management and Healthcare Policy. Vol. 14:2553-2569.
Gesser-Edelsburg, A., Cohen, R., Mir Halavi, A., Zemach, M. (2021). Motivating healthcare professionals (nurses, nurse assistants, physicians) to integrate new practices for preventing healthcare-associated infections into the care continuum: Turning positive deviance into positive norms. BMC Infectious Disease, Vol 21(495).
Gesser-Edelsburg, A., Zemach, M., Cohen, R., Miron-Shatz, T., Negev, M., Mesch, G.S. (2021). The influence of new information that contradicts common knowledge about earthquake preparedness in Israel: A mixed methods experiment study. PLoS ONE, Vol 16(4): e0250127.
Gesser-Edelsburg, A. (2021). Using narrative evidence to convey health information on social media: the case of COVID-19. Journal of Medical Internet Research. Covid-19 Special Issue: Outbreak and Pandemic Preparedness and Management.Vol. 23(3):e24948. (Integrative article).
Levi, S., Calif, E., Aronin, A., Gesser-Edelsburg, A. (2021). Shopping online for children: Is safety a consideration? Journal of Safety Research, Vol 78:115-128.
Freedman, I., Eilam, B., Gesser-Edelsburg, A. (2021). Young children’s food-related knowledge: kindergarteners’ free categorization of food items. Journal of Nutrition Education and Behavior. Vol 53(6):524-530.
Gesser-Edelsburg, A., Hijazi, R. (2020). When politics meets pandemic: How prime minister Netanyahu and a small team communicated health and risk information to the Israeli public during the early stages of COVID-19. Risk Management and Healthcare Policy. Vol. 13:2985-3002.
Cohen, R., Gesser-Edelsburg, A., Singhal, A., Benenson, S., Moses, A. E. (2020). What distinguishes positive deviance (PD) health professionals from their peers and what impact does a PD intervention have on behavior change: A cross-sectional study of infection control and prevention in three Israeli hospitals. Epidemiology & Infection, Vol. 148:e259.
Manheim, D., Gesser-Edelsburg, A. (Epub 22 October 2020). The structure of tweets about vaccine safety between health organizations, experts and the public: A case study on risk communication. Disaster Medicine and Public Health Preparedness.
Keisari, S., Gesser-Edelsburg, A., Yaniv, D., Palgi, Y. (2020). Playback theatre in adult day centers: A qualitative research of creative group intervention for community-dwelling older adults. PLoS ONE, Vol. 15(10): e0239812.
Gesser-Edelsburg, A., Cohen, R., Abed Elhadi Shahbari, N., Hijazi, R. (2020). A mixed-methods sequential explanatory design comparison between COVID-19 infection control guidelines’ applicability and their protective value as perceived by Israeli healthcare workers, and healthcare executives’ response. Antimicrobial Resistance & Infection Control, Vol. 9:148.
Keisari, S., Palgi, Y., Gesser-Edelsburg, A., Yaniv, D. (2020). Participation in life-review playback theatre enhances mental health of community-dwelling older adults: A randomized controlled trial. Psychology of Aesthetics Creativity and the Arts.
Keisari, S., Feniger-Schaal, R., Palgi, Y., Golland, Y., Gesser-Edelsburg, A., Ben-David , B. (Epub August 6, 2020). Synchrony in old age: Playing the mirror game improves cognitive performance. Clinical Gerontologist. Awarded best paper by a new and emerging professional published in Clinical Gerontologist for 2022.
Gesser-Edelsburg, A., Cohen, R., Hijazi, R., Abed Elhadi Shahbari, N. (2020). Analysis of Public Perception of the Israeli Government’s Early Emergency Instructions Regarding COVID-19: Online Survey Study. Journal of Medical Internet Research. Covid-19 Special Issue: Outbreak and Pandemic Preparedness and Management, Vol. 22(5):e19370.
Gesser-Edelsburg, A., Cohen, R., Diamant, A. (Epub November 29, 2019). Experts’ views on the gaps in public health emergency preparedness in Israel: a qualitative case study. Disaster Medicine and Public Health Preparedness.
Abed Elhadi Shahbari, N., Gesser-Edelsburg, A., Mesch, G. S. (Epub October 11, 2019). Perceived trust in the health system among mothers and nurses and its relationship to the issue of vaccinations among the Arab population of Israel: A qualitative research study. Vaccine.
Cohen, R.,Gesser-Edelsburg, A.,Singhal, A., Benenson, S., Moses, A. E. (2019). Deconstruction of central line insertion guidelines based on the positive deviance approach - reducing gaps between guidelines and implementation: A qualitative ethnographic research. PLoS ONE, Vol. 14(9):e0222608.
Gesser-Edelsburg, A., Cohen, R., Zemach, M., Mir Halavi, A. (Epub July 27, 2019). Discourse on hygiene between hospitalized patients and healthcare workers as an accepted norm: Making it legitimate to remind healthcare workers about hand hygiene. American Journal of Infection Control.
Gesser-Edelsburg, A., Abed Elhadi Shahbari, N., Cohen, R., Mir Halavi, A., Hijazi, R., Paz-Yaakobovitch, G., Birman, Y. (2019). Differences in perceptions of health information between the public and health care professionals: A non-probability sampling questionnaire survey. Journal of Medical Internet Research, Vol. 21(7):e14105.
Abed Elhadi Shahbari, N., Gesser-Edelsburg, A., Mesch, G. S. (2019). Case of paradoxical cultural sensitivity: Mixed method study of web-based health informational materials about the Human Papillomavirus vaccine in Israel. Journal of Medical Internet Research, Vol. 21(5):e13373.
Gesser-Edelsburg, A., Boukai, R. (2019). Does the education system serve as a persuasion agent for recommending ADHD diagnosis and medication uptake? A qualitative case study to identify and characterize the persuasion strategies of Israeli teachers and school counselors. BMC Psychiatry, Vol. 19:153.
Gesser-Edelsburg, A., Diamant, A., Hijazi, R., Mesch, G.S. (2018). Correcting misinformation by health organizations during measles outbreak: A controlled experiment. PLoS ONE, Vol. 13(12): e0209505.
Gesser-Edelsburg, A., Cohen, R., Mir Halavi, A., Zemach, M., van Heerden, V., Sviri, S., Benenson, S., Trahtemberg, U., Orenbuch-Harroch, E., Lowenstein, L., Shteinberg, D., Salmon, A., Moses, A. (2018). Beyond the hospital infection control guidelines: a qualitative study using the Positive Deviance approach to achieve efficacy and clarity. Antimicrobial Resistance and Infection Control, Vol. 7:124.
Gesser-Edelsburg, A., Abed Elhadi Arabia, M. (2018). Discourse on exposure to pornography content online between Arab adolescents and parents: Qualitative study on its impact on sexual education and behavior. Journal of Medical Internet Research, Vol. 20(10):e11667.
Keisari, S., Yaniv, D., Palgi, Y., Gesser-Edelsburg, A. (2018). Conducting playback theatre with older adults – A therapist’s perspective. The Arts in Psychotherapy, Vol. 60:72-81.
Gesser-Edelsburg, A., Zemach, M., Cohen, R., Salmon, A., Lowenstein, L., Shteinberg, D. (Epub June 5, 2018). What variables are associated with the public’s willingness to take measures to maintain a hygienic hospital environment? American Journal of Infection Control.
Gesser-Edelsburg, A., Hijazi, R. (2018). The magic pill: the branding of impotence and the positioning of Viagra as its solution through edutainment. Journal of Health Communication: International Perspectives, Vol. 23:281-290.
Golan, R., Kloog, K, Almog, R., Gesser-Edelsburg, A., Negev, M., Vinter, M., Shalev, V., Aizenberg, V., Koren, G., Levine, H. (2018). Environmental exposures and fetal growth: The Haifa pregnancy cohort study. BMC Public Health, Vol. 18(132).
Gesser-Edelsburg, A., Zemach, M., Lotan, T., Elias, W. Grimberg, E. (2018). Perceptions, intentions and behavioral norms that affect pre-license driving among Arab youth in Israel. Accident Analysis and Prevention, Vol. 111(February):1-11.
Druker, I., Gesser-Edelsburg, A. (2017). Identifying and assessing views among physically active adult gym members in Israel on dietary supplements. Journal of the International Society of Sports Nutrition, Vol. 14(37).
Gesser-Edelsburg, A., Birman, Y. (Epub August 17, 2017). Does the transformation of dietetics from counselling to therapy also apply to the physical and therapeutic environment? Journal of the Academy of Nutrition and Dietetics, Vol. 118(6):1047-1056.
Adebayo, G., Neumark, Y., Gesser-Edelsburg, A., Abu Ahmad, W., Levine, H. Zika pandemic online trends and health risk communication. (2017). BMJ Global Health, Vol. 2(3): e000296.
Gesser-Edelsburg, A., Fridman, T., Lev-Wiesel. R. (2017). Edutainment as a strategy for discussing sexual abuse in in children aged 5-8. Journal of Child Sexual Abuse, Vol. 26(5): 553-572.
Gesser-Edelsburg, A., Abed Elhadi Shahbari, N. (2017). Decision-making on terminating pregnancy for Muslim Arab women pregnant with fetuses with congenital anomalies: maternal affect and doctor-patient communication. Reproductive Health, Vol. 14(49).
Sznitman, S.R., Bord, S., Elias, W., Gesser-Edelsburg, A., Shiftan, Y., Baron-Epel, O. Cross-cultural validity in self-reported alcohol use. (2017). European Addiction Research, Vol. 23:71-76.
Gesser-Edelsburg, A., Shalayeva, S. (2017). Internet as a source of long term and real time professional, psychological and nutritional treatment: Qualitative case study among Israeli former Soviet Union immigrants. Journal of Medical Internet Research, Vol. 19(2):e33.
Gesser-Edelsburg, A., Shir-Raz, Y., Hayek, S., Aassaraf, S., Lowenstein, L. (2017). Despite awareness of recommendations, why don’t healthcare workers immunize pregnant women? American Journal of Infection Control, Vol. 45(4):436-439.
Sznitman, S.R., Bord, S., Elias, W., Gesser-Edelsburg, A., Shiftan, Y., Baron-Epel, O. (2017). Examining the sociocultural sensitivity of subjective drunkenness: Comparing Arab and Jewish Israeli pub patrons. Drug and Alcohol Review, Vo.36(6):813-819.
Gesser-Edelsburg, A., Walter, N., Shir-Raz, Y., Sassoni Bar-Lev, O., Rosenblat, S. (2016). The behind-the-scenes of parental decision-making discourse regarding childhood vaccination. American Journal of Infection Control, Vol. 45(3):267-271.
Elias, W., Bord, S., Baron-Epel, O., Gesser-Edelsburg, A., Shiftan, Y. (2017) Factors influencing the decision to engage in alcohol-impaired driving among Arab-Israeli youths. Transportation Research Part F: Traffic Psychology and Behaviour, Vol. 44:180-191.
Gesser-Edelsburg, A., Shir-Raz, Y. (2018. Epub. 2016). Communicating risk for issues that involve "Uncertainty Bias": What can the Israeli case of water fluoridation teach us? Journal of Risk Research, Vol. 21(4):395-416.
Gesser-Edelsburg, A., Shir-Raz, Y., Sassoni Bar-Lev, O., Green, M.S. (2016). Outbreak or epidemic? How Obama's language choice transformed the Ebola outbreak into an epidemic. Disaster Medicine and Public Health Preparedness, Vol. 10(4):669-673.
Gesser-Edelsburg, A., Shbat, S. (2017). A Qualitative study of the integration of Arab Muslim Israelis suffering from mental disorders into the normative community. Journal of Immigrant and Minority Health, Vol. 19(3):686-696.
Gesser-Edelsburg, A., Walter, N., Shir-Raz, Y. (2017). The "new public" and the "good ol' press": Evaluating online news sources during the 2013 polio outbreak in Israel. Health Communication, Vol. 32(2):169-179.
Gesser-Edelsburg, A., Shir-Raz, Y., Haiek, S., Sassoni Bar-Lev, O. (2015). What does the public know about Ebola? The public's risk perceptions regarding the current Ebola in an as-yet unaffected country. American Journal of Infection Control, Vol. 43(7):669-675.
Gesser-Edelsburg, A., Shir-Raz, Y. (2017. Epub 2015). Science vs. fear: The Ebola quarantine debate as a case study that reveals how the public perceives risk. Journal of Risk Research, Vol. 20:611-633.
Gesser-Edelsburg, A., Walter, N., Shir-Raz, Y., Mordini, E., Dimitriou, D., Green, M.S. (2015). The public sphere in EID communication: Recipient or active and vocal partner? Disaster Medicine and Public Health Preparedness, Vol. 9(4):447-58.
Gesser-Edelsburg, A., Walter, N., Shir-Raz, Y., Green, M.S. (2015). Voluntary or mandatory? The valence framing effect of attitudes regarding HPV vaccination. Journal of Health Communication: International Perspectives, Vol. 20(11):1287-1293.
Gesser-Edelsburg, A., Shir-Raz, Y, Green, M.S. (2016. Epub 2014). Why do parents who usually vaccinate their children hesitate or refuse? General good vs. individual risk. Journal of Risk Research, Vol. 19:405-424.
Gesser-Edelsburg, A., Mordini, E., Billingsley, M., Stolero, N., James, J.J., Green, M.S. (2015). Risk communication during the 2009 H1N1 influenza outbreak: literature review (2009-2013) of the methodology used for EID communication analysis. Disaster Medicine and Public Health Preparedness, Vol. 9(2):199-06.
Meroz, M., Gesser-Edelsburg, A. (2015). Institutional and cultural perspectives of home birth in Israel. The Journal of Perinatal Education, Vol. 24(1): 25–36.
Baron-Epel, O., Bord, S., Elias, W., Zarecki, C., Shiftan, Y. Gesser-Edelsburg, A. (2015. Epub 2014). Alcohol consumption among Arabs in Israel: A qualitative study. Substance Use and Misuse, Vol. 50(2):268-273.
Sznitman, S.R., Bord, S., Elias, W., Shiftan, Y., Gesser-Edelsburg, A., Baron-Epel, O. (2015. Epub 2014). Examining Differences in Drinking Patterns among Jewish and Arab University Students in Israel. Ethnicity and Health, Vol. 20(6):594-610.
Gesser-Edelsburg, A., Walter, N, Green, M.S. (2014). Healthcare workers as part of the system or part of the public: Ambivalent risk perception in healthcare workers. American Journal of Infection Control, Vol. 42(8): 829-833.
Gesser-Edelsburg, A., Mordini, E., James, J., Greco, D., Green, M.S. (2014). Risk communication recommendations and implementation during EID: The case study of the 2009 H1N1 influenza pandemic. Disaster Medicine and Public Health Preparedness, Vol. 8:158-169.
Endevelt, R., Gesser-Edelsburg, A. (2014). A qualitative study of adherence to nutritional treatment: Perspectives of patients and dietitians. Patient Preference and Adherence, Vol. 8:147-154.
Gesser-Edelsburg, A., Endevelt, R., Zemach, M, Tirosh-Kamienchick, Y. (2015. Epub 2013). Food consumption and nutritional labeling among immigrants to Israel from the former Soviet Union. Journal of Immigrant and Minority Health, Vol. 17(2):459-466.
Gesser-Edelsburg, A., Endevelt, R., Tirosh-Kamienchick, Y. (2013). Nutrition labeling and the Choices logo in Israel: Positions and perceptions of leading health policy makers. Journal of Human Nutrition and Dietetics, Vol. 27(1):58–68.
Gesser-Edelsburg, A. (2013). Minority identity discourse: The impact of viewing the play 'An Arab Dream' on the identity crisis of Palestinians in Israel. Journal of Language, Identity & Education. Vol, 12(2):75-95.
Gesser-Edelsburg, A., Singhal, A. (2013). Enhancing the persuasive influence of Entertainment-Education events: Rhetorical and aesthetic strategies for constructing narratives. Critical Arts: South-North Cultural and Media Studies, Special Issue on Entertainment-Education and Social Change, Vol. 27 (1): 56-74.
Gesser-Edelsburg, A., Guttman, N. (2012). "Virtual" versus "actual" parental accompaniment of teen drivers: A qualitative study of teens' views of in-vehicle driver monitoring technologies. Transportation Research Part F: Traffic Psychology and Behaviour, Vol. 18: 114-124.
Gesser-Edelsburg, A. (2012). The collective memory of a civil war as reflected in Edutainment and its impact on Israeli youth: A critical reading of consensual myths. Journal of Jewish Education, Vol. 78 (3): 254-280.
Guttman, N., Gesser-Edelsburg, A., Aycheh, S. (2012). Communicating health rights to disadvantaged populations: Dilemmas and challenges in developing a culture-centered model for Ethiopian immigrants in Israel. Health Communication, Vol. 28(6): 546-556.
Gesser-Edelsburg, A., Zemach, M. (2012). From a fiasco to the Supertanker grand finale: Israeli Prime Minister Netanyahu's crisis communication during the Carmel disaster. Journal of Risk Research, Vol. 15 (8): 967-989.
Gesser-Edelsburg, A. (2012). The Israeli-Palestinian conflict through theatre - qualitative Edutainment study of Israeli high school students. Research in Drama Education: The Journal of Applied Theatre and Performance, Vol. 17 (1): 83-101.
Guttman, N., Ashkenazi, T., Gesser-Edelsburg, A., Seidmann, V. (2011). Laypeople's ethical concerns about a new Israeli organ transplantation prioritization policy aimed to encourage organ donor registration among the public. Journal of Health Politics, Policy and Law, Vol. 36 (4), 691-716.
Gesser-Edelsburg, A., Endevelt, R. (2011). An entertainment-education study of stereotypes and prejudice against fat women: an evaluation of Fat Pig. Health Education Journal, Vol. 70 (4), 374-382.
Gesser-Edelsburg, A. (2011). Entertainment-Education: Dilemmas and strategies of Israeli theatre creators regarding the Israeli-Palestinian conflict. Journal of Peace Education, Vol. 8 (1), 55-76.
Guttman, N. Gesser-Edelsburg, A. (2010).'The little squealer' or 'the virtual guardian angel'? Young drivers’ and their parents’ perspective on using a driver monitoring technology and its implications for parent-young driver communication. Journal of Safety Research, Vol. 42 (1), 51-59.
Gesser-Edelsburg, A., Guttman, N. Israelashvili, M. (2010). An entertainment-education study of secondary delegitimization in the Israeli-Palestinian conflict. Peace and Conflict: Journal of Peace Psychology, Vol. 16 (3), 253-274.
Gesser-Edelsburg, A., Israelashvili, M. (2009). Reshaping the context and personalizing the message penetrate the taboo: A play on a spy who betrayed his state. Democracy and Security. Vol. 5 (1), 51-63.
Guttman, N., Gesser-Edelsburg, A., Israelashvili, M. (2008). The paradox of realism and “authenticity” in entertainment-education: A study of adolescents' views about anti-drug abuse dramas. Health Communication, Vol. 23 (2), 128-141.
Gesser-Edelsburg, A., Guttman, N., Israelashvili, M. (2006). Educational drama and the dilemma of ‘false catharsis’: Lessons for theory and practice from a study of anti-drug plays in Israel. Research in Drama Education, Vol. 11, (2), 293-311.
Gesser-Edelsburg, A. (2005). Paradoxical outcomes in an educational drama about gang rape: Ethical responsibilities of practitioners and educators. Research in Drama Education, Special Issue on Ethics, Vol. 10 (2), 139-158.
Gesser-Edelsburg, A. (2005). The formation of Hanouch Levin’s communication strategies in his work Backside Page. Nefesh Quarterly for Psychology, Treatment, Emotional Fostering and Educational Creativity, Vol 19-20, 63-73. (In Hebrew).
Gesser-Edelsburg, A. (2000). Ambiguous backyard games. Teatron - An Israeli Quarterly for Contemporary Theatre, Issue No. 3, September 2000, 70-73. (In Hebrew).
Abstracts in Refereed Journals
Keisari, S., Yaniv, D., Palgi, Y., Gesser-Edelsburg, A. (2019). Conducting playback theatre with older adults – A therapist’s perspective. Journal of Psychotherapy. Vol 34/19. (In Hebrew).
Gesser -Edelsburg, A. (2019). Risk communication and infectious diseases in an age of digital media. International Journal of Infectious Disease, Vol 79(Suppl. 1): 130-131.
Bord, S., Gesser-Edelsburg, A., Baron-Epel, O. (2018). Alcohol related policies in Israeli pubs – a two-sided coin. European Journal of Public Health. Vol. 28 (Suppl. 4).
Gesser-Edelsburg, A. (2017). Risk communication – importance and centrality. Ecology & Environment – Journal for Science and Environmental Policy. Vol. 8(2): 11-12. (In Hebrew).
Bord, S., Gesser-Edelsburg, A., Baron-Epel, O. (2017). Public transportation availability and alcohol impaired driving among young adult pub patrons in Israel. Journal of Transport & Health. Vol. 5 (Suppl. p10).
Gesser-Edelsburg, A., Endevelt, R., Tirosh-Kamienchick, Y. (2014). Nutrition labeling and the Choices logo in Israel: Positions and perceptions of leading health policy makers. Health Promotion in Israel: An Israeli Journal for Health Education and Promotion, Vol. 5 (June): 45. (In Hebrew).
Gesser-Edelsburg, A., Endevelt, R., Zemach, M, Tirosh-Kamienchick, Y. (2014). Food consumption and nutritional labeling among immigrants to Israel from the former Soviet Union. Health Promotion in Israel: An Israeli Journal for Health Education and Promotion, Vol. 5 (June): 46. (In Hebrew).
Chapters in Scientific Books
Gesser-Edelsburg, A. Promoting dialogue by thinking differently about framing and correcting misinformation (2023). In Ginossar, T., Shah, F.S.A., Weiss, D. (eds.). Communicating about Vaccines Online: Understanding and Counteracting Misinformation, Rumors and Lies. 163-189. London & New York: Palgrave Macmillan.
Gesser-Edelsburg, A. (2022). Emerging infectious disease communication strategies of health organizations: an internal and external view. In von Lubitz, D., Gibson, C. (eds.). The Nature of Pandemics. 165-194. Boca Raton, FL: CRC Press.
Gesser-Edelsburg, A. (2021). Analysis of the government of Israel COVID-19 health and risk communication efforts: between a political-constitutional and health crisis. In Lewis, M., Govender, E., Holland, K. (eds.). Communicating COVID-19: Interdisciplinary Perspectives. 203-225. London & New York: Palgrave Macmillan.
Magid, A., Gesser-Edelsburg, A., Green, M.S., (2018). The role of informal digital surveillance systems before, during and after infectious disease outbreaks: A critical analysis. In Radosavljevic, V., Banjari, I., Belojevic, G. (eds.). Defense Against Bioterrorism – Methods for Prevention and Control. NATO Science for Peace and Security Series A: Chemistry and Biology. 189-201.Dordrecht: Springer Science+Business Media B.V.
Gesser-Edelsburg, A. Guttman, N. (2016). The usage of Entertainment-Education in health promotion. In Epel-Baron, O., Daoud, N., Levin-Zamir, D. (eds.) Health Promotion – From Theory to Practice. 195-212. Tel Aviv: Dyonon/ProBook (In Hebrew).
Gesser-Edelsburg, A. Guttman, N. (2016). The usage of Social Marketing in health promotion. In Epel-Baron, O., Daoud, N., Levin-Zamir, D. (eds.) Health Promotion – From Theory to Practice. 177-193. Tel Aviv: Dyonon/ProBook. (In Hebrew).
Gesser-Edelsburg, A. (2014). Drama as a rhetorically effective health communication strategy: Risks and benefits. In Kim, D.K., Singhal, A. and Kreps, G.L. (eds.) Health Communication: Strategies for Developing Global Health Programs. 134-150. New York, NY: Peter Lang Publishing Group.
Gesser-Edelsburg, A. (2007). Opening a window. In Feiler, Y., Hoogland, R. and Kalle Westerling., K. (eds.). Willmar in the World, Young Scholars Exploring the Theatrical Event. 18-21. Theatre and dance studies, department of musicology and performance studies: Stockholm University.
Gesser-Edelsburg, A. (2006). Attitydförändringar och politisk teater: En metod för värdering av politisk dramatiks åskådarpåverkan. In Sauter, w. and Feiler, Y. (eds.), Shakespeares Shylock och Antisemitismen. 141-148. Stockholm: Stockholms Universitet. (In Swedish).
Articles in Conference Proceedings
Abad, N., Ahmed, N., Amponsa-Achiano, K. , Azlan, A., Arcos, R., Ayodele, J., Bechmann, A., Bayer, J., Broniatowski, D., Brooks, I., Bucci, L., Calleja, N., Carmi, E., Centola, D., Chandrasiri, O., Cui, Y., Dommett, K., Donovan, J., Dube, E., Dunn, A., Ecker, U., Espinosa, L., Francois, C., Gao, F., Gesser-Edelsburg, A., Gobat, N., Gomez, A., Gradon, K., Gruzd, A., Herasimenka, A., Ho, B., Humprecht, E., Hurley, C., Indra Astuti, S., Ishizumi, A., Jin, Y., Johnson, N., Kajimoto, M., Koyuncu, A., Kulkarni, S., Li, H., MacCarthy, M., Maddumba, D., Mai, P., Nabarro, D., Nouh, M., Okan, O., Omer, S., Pagliari, C., Park, Ki., Patel, P., Prybylski, D., Qadir, J., Rabbani, A., Rempel, E., Rohan, H., Rubinelli, S., Sacco, P. L., Schaake, M., Sell, T. K., Shibuya, K., Shu, K., Swire-Thompson, B., Talia Moretti, L., Tamir, M., Tangcharoensathien, V., Thacker, N., Tshangela, A., Turner, S., Tworek, H., Vraga, E., Wasserman, H., Whittaker, R., Wilhelm, E., Würz, A., Zhou, L. & Zhou, Y. (2021). WHO Public Health Research Agenda for Managing Infodemics. Geneva, Switzerland: World Health Organisation.
Gesser-Edelsburg, A. (2013). Strategies of persuasion for effectively communicating with the public using websites and social media during emergencies and disease outbreak. M.S. Green and E. Mordini (eds.), Internet-Based Intelligence for Public Health Emergencies & Disease Outbreak: Technical, Medical & Regulatory Issues, Vol. 105 of NATO Science for Peace and Security Series - E: Human and Societal Dynamics. 73-83. Amsterdam: IOS Press BV.
Guttman, N., Aycheh, S., Gesser-Edelsburg, A., Avital, M. and Bloch, L.R. (2010). Health rights information from the perspective of Ethiopian immigrants: Issues, barriers and policy recommendations. In B., Rosen, A. Israeli and S., Shortell (eds.), Accountability and Responsibility in Health Care, Issues in Addressing an Emerging Global Challenge. 170-189. Social Support, the 4th International Jerusalem Conference on Health Policy. Jerusalem.
Op-eds
Gesser-Edelsburg, A. (2020). Opinion: The fear of the vaccine: An explanatory effort is required. Globs Opinions.
Gesser-Edelsburg, A. (2020). A scientist’s opinion: Interview with Prof. Anat Gesser-Edelsburg about health and risk communication. The European Science-Media Hub. European Parliamentary Research Service.
Gesser-Edelsburg, A. (2020). Opinion: the coronavirus puts public trust of the authorities to the test. Globs Opinions.
Gesser-Edelsburg, A., Zaidise, E. (2011). The health survey, the people want also and also. Yedioth Opinions, Yedioth Ahronoth.
Newspaper and Magazine Articles
Hijazi, R., Gesser-Edelsburg, A., Feder-Bubis, P., Mesch, G. S. Pro-vaccination groups expressing hesitant attitudes: a cross-sectional study about the difference between attitudes and actual behavior in Israel. (2022). The Communication Initiative Network.
Gesser-Edelsburg, A. (2022). Physicians' perspective on vaccine-hesitancy at the beginning of Israel's COVID-19 vaccination campaign and public's perceptions of physicians' knowledge when recommending the vaccine to their patients: a cross-sectional study. The Communication Initiative Network.
In Doctors Only Editorial. (2022). The health system has shown no tolerance for physicians who have been hesitant to get vaccinated for corona.
Gesser-Edelsburg, A. (2021). How to make health and risk communication on social media more "social" during COVID-19. The Communication Initiative Network.
In Batito E. (2021). Research: With 30 years of confidentiality over corona debates - most of the public will have a hard time trusting the government.
In Breuer E. (2021). Most Israelis distrust government over COVID cabinet secrets – study. The Jerusalem Post
In Kraus, Y. (2021). Research: Experts criticizing the Ministry of Health endanger their careers. Makor Rishon.
In Shvetz, O. (2021). 60 percent of the public: Do not trust the government, as long as the protocols are confidential. Haifa Radio.
In News Haifa Krayot. (2021). 60% of the public will find it difficult to trust the government as long as the corona cabinet protocols are confidential for 30 years.
In News 7. (2021). The study that will bother the corona cabinet.
In Kabir, O. (2021). Netanyahu chose words that would create a state of emergency - even when there was no justification. Calcalist.
Gesser-Edelsburg, A. (2020). Analysis of Public Perception of the Israeli Government's Early Emergency Instructions Regarding COVID-19: Online Survey Study. The Communication Initiative Network.
In Doctors Only Editorial. (2020). The Public Has Determined: The government Took an Intimidation Strategy in Managing the Corona Crisis.
In Rabad, A. (2020). Research: The public majority trust Bar Siman Tov, less on Litzman. YNET.
In Photopoulos, J. (2020). COVID-19: How uncertainty affects our consumer behaviour. The European Science-Media Hub. European Parliamentary Research Service.
Keisari, S., Yaniv, D., Palgi, Y., Gesser-Edelsburg, A. (2018). Life intersections on stage: an integrative treatment approach by life stories and playback theatre with older adults. Dorot – an older adult papulation service promotion magazine, Vol. 194(June), 30-33.
In Chen, S. (2016). Red color warning, Mamon Shishi, Yedioth Ahronoth pp.5-7.
In Golan, S.L. (2015). A drop less than desired. Healthy Times, Yedioth Ahronoth. P.8.
Radio Interviewers
In Efi Triger's (2021) Good Morning Israel radio program, on the Army Radio (Galei Tzahal).
In Amit Levy's (2021) Current Events at-9, on Haifa Radio.